Ubersoft has launched a new Facebook application “Swoopin”. This application lets users choose from 800 free games and either download the titles themselves, or send them to friends on Facebook. The files are side loaded onto phones, rather than sent directly. It’s one of the first ad-funded mobile game services to try Facebook distribution. Swoopin only has 16 daily active users for its Facebook application since it is new. It provides few attractive subscription offers to the user. One day access enables user to view all the stories that were published over the last 24 hours, but it does not include archive access. There is another plan for the one year access. Annual subscription plan allows user to log-in to the website and read all the daily news stories published by Telecompaper. The price depends on how far back user wants to access the archive, which dates back to 1993. The other facility which Swoopin is providing is that it sends free e-mail with most important headlines of the last 24 hrs which is really amazing. The price for the one month archive period is EUR$ 195 and for 3 months is EUR$ 295. These games are 100% free, but the service provider may charge for normal carrier charges (WAP, GPRS, DATA) and taxes may apply to data transfers incurred when the user downloads the game. These games are supported by ads and sometimes connect to the network to download new ads. A typical connection will transfer 5 to 15 kilobytes of data. Some service providers charge on a per time basis and some on a per kilobyte basis.